Neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH; drives up eye dwell times and engagement
In association with Evergreen Media, the brand has wrapped single rack train running all 7 days
The brand launched its maiden marketing campaign keeping OOH as a core communication tool to catch the youth
Bengaluru Traffic Police & Nippon Paint join hands in the initiative
The OAA 2019 awards function will be held at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai
The quiz will be conducted by Rachana Lokhande on July 26
Avijit Dhar, AVP – Marketing, Vedant Fashions will be participating in a panel discussion on the theme ‘How OOH builds unmissable brand visibility’
Manish Dua is President – Sales & Marketing, Orient Cement; Manas Mohan is Ideation Evangelist & Principal Consultant, Laqshya Media Group
Moving Walls is a data and technology led company that helps leading brands measure, reach, and influence consumers on the move
Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences
