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4405 News Found
UP Tourism's colourful train wraps adorn Delhi Metro
In OOH News By Satarupa Chakraborty - September 21, 2015
The state tourism is currently being promoting through the popular blue line of Delhi Metro Rail Corporation (DMRC) covering destinations in NCR like Dwarka, Noida and Vaishali.
Cougar Motorsport takes the OOH route to promote RFC India
In Campaigns By Satarupa Chakraborty - September 21, 2015
The mobile vans were bunched together and parked on the outskirts of the various towns and at the event venue.
IDBI Federal Life Insurance goes outdoor to promote'Childsurance'
In OOH News By Satarupa Chakraborty - September 14, 2015
The Social Street has executed the'Childsurance' campaign in 105 cities with more than 900 billboards across pan India in Phase 1.
QuikrCars goes on an extensive OOH drive
In Campaigns By Satarupa Chakraborty - September 08, 2015
With the outdoor campaign in particular, the brand was looking to create maximum impact because it accompanied the announcement of a niche product like QuikrCars which is first of its kind in a series of verticals at Quikr.
OAA UP files case against govt for hiking tax for outdoor media owners
In OOH News By Satarupa Chakraborty - September 04, 2015
The new law has taken most parts of Lucknow under the premium category, where media owners are liable to pay similar tax for any other part as well.
Bandhan Bank turns Kolkata to a blue city for their launch
In Campaigns By Nabamita Chatterjee - September 04, 2015
The campaign uses a mix of OOH formats, with high emphasis on transit media and media presence at transit points.
Vodafone Doubles Campaign creates a buzz at GIP, Noida
In Campaigns By Satarupa Chakraborty - September 01, 2015
This campaign was a part of various initiatives organized to promote Vodafone\'s latest offering,"Double Data\" for pre-paid customers.
We spend Rs 100 cr from our advertising budget for outdoor: DAVP
In Viewpoints By M4G Bureau - August 31, 2015
DAVP receives an approximate budget of INR 1500 crores, out of which INR 100 crores is spent on outdoor advertizing. The maximum goes towards newspaper advertising followed by TV and radio, while the rest is allocated for outdoor campaigns.
AAAI & IOAA sign joint agreement to streamline OOH business
In OOH News By VJ Media Bureau - August 28, 2015
The overall objective is to help the outdoor advertising industry in India to grow in an organized and regulated fashion, to ensure that proper systems and processes are followed, timelines adhered to and commitments honored on both sides.