OOH Sure! ‘Let’s put pedal to the metal and go fast forward on digital’ ‘Let’s put pedal to the metal and go fast forward on digital’ Published on October 27, 2022 By admin Barry Frey, President & CEO of DPAA, shares some of the takeaways from the DPAA Global Summit held in New York on Oct 11, in an interview with Rajiv Raghunath. Related Topics: Trending Insights Dipankar Sanyal on the need for iconic OOH destinations in India Campaigns Nykaa’s new OOH campaign is all about staying ahead of the curve Industry News IOAA urges Finance Minister to cut GST on Outdoor Ads from 18% to 5% OOH Adtech Lemma hits global milestone with 3.5 million DOOH screens Industry News From Ads to aesthetics: OOH’s role in shaping urban life Campaigns Irth hangs a giant handbag off Mumbai’s first 3D billboard