‘Always knew that OOH will create big opportunities’

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• Insights

  Dipankar Sanyal on the need for iconic OOH destinations in India

• Campaigns

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  Irth hangs a giant handbag off Mumbai’s first 3D billboard

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  Srinivasan K Swamy elected President of AAAI for 2025-26

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  Disney+ brings characters to life on London tube escalators

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  The winning formula: How DOOH is empowering small businesses