OOH News The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi Published on September 3, 2019 By admin The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers Related Topics: Trending OAC Rajasthan Royals’ COO Alok Chitre to address OAC 2026 Campaigns Coca-Cola brings live football fever to Singapore streets through real-time DOOH campaign OAC H&R Johnson’s Girish Ahuja joins OAC panel to explore how OOH can compete for higher budgets Campaigns The Economist brings its iconic red back to OOH with a sharp new perspective Campaigns Carlsberg turns OOH into football pitches with ‘Goal Posters’ campaign Campaigns OpenAI turns billboards into canvases for creativity