OOH News Technology: driving element for both cinema and OOH industry Technology: driving element for both cinema and OOH industry Published on September 8, 2022 By admin Ajay Mehta Founder & MD, Interactive Television (iTV), and MD, Kinetic India said, “After the pandemic, we are starting from scratch, which gives us a space to correct the mistakes, make it up to date and relevant in the digital age.” Related Topics: Trending Creative Concepts Nykaa takes over Bandstand with a giant pink birthday cake Sustainability Ocean Outdoor enters third year of Pinwheel partnership to build on environmental impacts Tenders UPMRC invites bids for exclusive OOH rights on Kanpur Metro Corridor Innovative Use Shaadi.com turns curiosity into conversion with interactive mehendi OOH in Delhi Campaigns Instamart taps into festive insight with ‘InstaSona’ gold-digging OOH activation Ad Policies & Regulations MMB’s new policy formalises coastal OOH, but raises the cost of entry