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‘OOH should give brands innovative, iconic, interesting experience’

‘OOH should give brands innovative, iconic, interesting experience’

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What factors will drive brands to plan big for northern OOH markets? by Dhiraj Kapoor
Dhiraj Kapoor, Head – BTL, Intex Technology India, speaks on ‘What factors will drive brands to plan big for northern OOH markets’ said the i-3 approach will likely engage more brands in the OOH space

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