OOH News Indian OOH industry must take lead in Programmatic, urges Mathew Dearden Indian OOH industry must take lead in Programmatic, urges Mathew Dearden Published on August 30, 2019 By admin Independent Global OOH Consultant urged the Indian OOH industry to lead in matters that have been missing in the DOOH space worldwide Related Topics: Trending Tenders UPMRC invites bids for exclusive OOH rights on Kanpur Metro Corridor Creative Concepts Nykaa takes over Bandstand with a giant pink birthday cake People ACKO elevates Nitin Khanna to CMO; Ashish Mishra exits after six years Ad Policies & Regulations MMB’s new policy formalises coastal OOH, but raises the cost of entry People Havas Media Network India appoints Archana Aggarwal as Chief Growth Officer Markets in Focus What will spur growth for Ahmedabad OOH? Industry players share their take