Contracts & Investments
In & Out Mediatechs acquires FOBs
Out of 15 players, In & Out Mediatechs won the rights for the FOBs in Lucknow.
Lucknow based OOH company, In & Out Mediatechs (P) Ltd has bagged the advertising rights for Foot- Over Bridges (FOBs) located in Lucknow city. There are three FOBs allotted by the Municipal Corporation of Lucknow. The duration of the tender is 3 years which is extendable to 10 years. All FOBs are wide allowing unhindered view. Their display size ranges from 100X8-feet to 180X8-feet long and are fully lit up.
Around 15 players participated in the tendering which included major players of Lucknow and Delhi as well. The company has started selling the sites.