BMRCL likely to introduce in-train advertising in next few months

In OOH News By M4G Bureau - July 24, 2018

The metro authority is not favourably disposed to permitting train wrap advertising, but would consider introducing advertising panels inside the coaches

Vijaya OOH Media bags Kochi Metro train branding rights

In OOH News By Bhawana Anand - March 20, 2018

Vijaya OOH Media will be offering train wrap branding, in-train branding, such as, with posters and stickers, as well as on LED screens inside trains. There are 18 digital screens inside each train on which the advertisements can be displayed

Fortune boards DMRC Line 5, 6 to promote ‘fresh atta’

In Campaigns By M4G Bureau - February 02, 2018

The brand has opted for train wrap and in-train branding to promote its flour product. The creatives on the inside train panels focus upon the healthy ingredients of the offering

Delhi Metro Line 2 resplendent in Diwali colours

In Gallery By M4G Bureau - October 26, 2017

eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit

Delhi Metro Line 2 resplendent in Diwali colours

In Campaigns By M4G Bureau - October 26, 2017

eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit

Delhi Metro plans for more advertising opportunities on its network

In OOH News By Bhawana Anand - May 05, 2017

DMRC plans to introduce more trains and rakes on its network by the month of October that in turn will also open up more OOH advertising opportunities - both inside and outside the trains

Railways to come up with 17 new media packages soon

In OOH News By Satarupa Chakraborty - February 15, 2017

Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media by March

New India Assurance boards DMRC Line II

In Campaigns By Satarupa Chakraborty - February 13, 2017

The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan products for 2 wheelers. eg. communications has executed the 6-month campaign

Jagran Engage expands footprints in UP cities, forays into train wrap branding

In OOH News By Satarupa Chakraborty - November 09, 2016

Jagran Engage is developing own sites in cities like Agra, Aligarh and Lucknow and has recently won the BOT contract for 14 traffic signals in Allahabad

Media On Track powers ahead with exclusive branding rights on 4 key trains

In OOH News By Satarupa Chakraborty - November 04, 2016

The contract offers the OOH firm the rights on train wrap advertising, in-train branding and development of other advertising inventory on New Delhi Mumbai Central Rajdhani Express, August Kranti Express running between Nizamuddin and Mumbai Central, Mumbai Central Ahmedabad Shatabdi Express and Mumbai Central to Ahmedabad Double Decker AC train.