Kaushik Outdoors bags exclusive rights for unipoles at 100+ locations across Ahmedabad

In OOH News By M4G Bureau - February 28, 2024

The OOH firm states that the vantage location of the unipole sites, and their high visibility, make for strong business prospects

Platinum Outdoor unveils Aditya Birla Finance offerings with anamorphic content, innovations

In Digital OOH By M4G Bureau - February 27, 2024

Darshana Shah, CMO, Aditya Birla Capital says, "We are excited to present a new-age marketing buzz to our new-age digital consumers.”

Ocean Outdoor unites with climate change crusaders tackling pollution, plastic and the preservation of national parks

In Campaigns By M4G Bureau - February 27, 2024

Six causes awarded national OOH campaigns

StreetMetrics in partnership with Gateway Outdoor Advertising to bolster transit ad measurement

In OOH Solutions By M4G Bureau - February 13, 2024

Gateway selects StreetMetrics’ solution to enhance its transit advertising measurement

Ocean Outdoor CEO Tim Bleakley to headline WOO Africa Forum in Cape Town

In OOH News By Amrit Mishra - February 12, 2024

Tim Bleakley is expected to draw parallels between the African market and Europe, where Ocean boasts a multi-country business presence

Khimji Jewellers adorns the outdoor with ‘No Compromise’ bridal collection

In Campaigns By M4G Bureau - February 09, 2024

“Our campaign ‘No Compromise’ celebrates the enduring legacy of craftsmanship and the cherished moments of joy and pride associated with weddings,” says Mitesh Khimji, MD, Khimji Jewellers

Neil Prime joins Ocean Outdoor Group board

In OOH News By M4G Bureau - February 06, 2024

“The expertise Neil offers in real estate and asset management brings significant value and a new perspective to the company,” says Ocean Outdoor Group CEO Tim Bleakley

‘Common currency is central to business growth’

In OOH News By Amrit Mishra - February 06, 2024

Praveen Vadhera, CEO of IOAA, charts the path to a prosperous future for outdoor advertising with adoption of a common currency

‘Unified industry action, reintroduction of large formats in key markets key to OOH growth in southern markets’

In OOH News By Amrit Mishra - February 06, 2024

Rohit Chopra, COO, Times Innovative Media; Nabendu Bhattacharyya, Founder, ideacafe.agency; Jayesh Yagnik, CEO, MOMS Outdoor; and Atul Shrivastava, Group CEO, Laqshya Media Group share their perspectives on steps required for accelerating OOH growth in southern markets.

IOAA CEO Praveen Vadhera to speak at 2nd South India Talks OOH conference

In OOH News By M4G Bureau - January 31, 2024

The session theme -- ‘The Future is Yet in Your Power: Embracing Technology, Embracing Data’