Results For "media-buying"
20 News Found
Election campaign spends set to buoy OOH business
In OOH News By Sakshi Sanghavi - March 27, 2024
BJP appoints Madison Media for media buying ahead of elections, Congress opts for IPG Mediabrands
Qatar’s Elan Media to integrate DOOH inventory with LMX SSP
In Digital OOH By M4G Bureau - January 03, 2024
Jaber Al Ansari, ELAN Group CEO, says: “This move aims to establish a robust programmatic media buying model in Qatar."
Rohan Ekbote, GM - Media Planning, Vodafone, on OAA 2022 Jury panel
In OOH News By M4G Bureau - July 27, 2022
Rohan is an experienced media professional with 15 years of experience in media planning, campaign amplification and media buying, both in digital & traditional media spaces.
Quan Media, AdQuick in strategic partnership
In OOH News By M4G Bureau - July 02, 2021
The partnership between leading OOH player Quan Media Group and AdQuick, the North American leader in OOH advertising software, aims to streamline and optimize Quan’s media buying process using AdQuick’s best-in-class OOH media buying platform.
Moving Walls Group launches e-commerce platform VideOOH.Deals
In Digital OOH By Rajiv Raghunath - March 15, 2021
The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers
Tamil Nadu Tourism checks into airports to showcase exotic locales
In Campaigns By M4G Bureau - December 08, 2020
For the campaign, Times OOH undertook media planning, media buying and executing high-recall media sites at multiple major airports
Verizon Media partners Broadsign to extend programmatic omnichannel offering
In Digital OOH By Rajiv Raghunath - September 02, 2020
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
Century Group of Companies implements Edge1 OOH software
In OOH News By M4G Bureau - May 11, 2020
The OOH company plans to mechanize all their business processes from inventory management to leads, media planning to media buying, campaign management to purchase order management till finances
Bank of Maharashtra on lookout for advertising/media buying agency
In OOH News By M4G Bureau - March 02, 2020
The PSU passes Request for Proposal for empanelment of agencies for advertising, including cinema and print, alongside Outdoor media
Squiboo bridges demand gaps for media operators in Ahmedabad
In OOH News By Pray Jani - February 17, 2020
The Squiboo solution is particularly attractive to small advertisers