Results For "government"
128 News Found
Indian OOH must find representation in Govt’s urban transformation plans: Noomi Mehta
In OOH News By Rajiv Raghunath - February 03, 2022
Government’s thrust on urban transformation, transit infrastructure development, would have a positive impact on OOH/DOOH media investment opportunities
Delhi Govt greenlights plan for 600 LED screens at key locations in capital city
In Digital OOH By M4G Bureau - January 03, 2022
The screens will be managed from a command and control centre
Laqshya Media executes global exhibition project in Houston
In Campaigns By M4G Bureau - December 16, 2021
The account was won following a multi-agency pitch and involved executing an approximate 4000 sq. ft. pavilion for the Government of India at the 23rd World Petroleum Congress which was held in Houston, Texas, USA from 5th to 9th December.
The writing is on the wall
In OOH Solutions By N Jayalakshmi - October 25, 2021
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.
UDD notifies withdrawal of Bruhat Bengaluru Mahanagara Palike Advertisements Rules, 2021 with immediate effect
In OOH News By M4G Bureau - September 16, 2021
The department has not specified the reasons for withdrawing the Ad Rules.
Dabur joins UP’s Covid battle with vaccination, hygiene campaigns
In Campaigns By N Jayalakshmi - June 29, 2021
Dabur India recently joined hands with the Government of Uttar Pradesh to roll out a massive COVID vaccination drive, while also launching a unique campaign in Meerut, ‘Suraksha Hai Zaruri’ to create awareness about the importance of hand-washing during this pandemic.
Unlocking Delhi unhinges OOH from growth curbs
In OOH News By M4G Bureau - June 14, 2021
Increasing road traffic in the national capital will provide the impetus for OOH recovery.
Outdoor ad ban in Bengaluru extends well beyond 1,000 days, media owners look askance at official apathy
In OOH News By Rajiv Raghunath - June 01, 2021
Financially distressed media owners in the city are vociferously asking the state government for restoration of their business by introducing the long pending 2018 bylaws.
Where’s OOH headed in ‘God’s Own Country’?
In OOH News By Ria Banerjee - May 31, 2021
Kerala was among the first to be hit by the pandemic last year. As the state battles the second wave along with the rest of the country, the OOH operators there are fighting their own battle to survive and move past the crisis. Support from government, combined with a cautiously strategic approach by media owners, growth of DOOH, and a mutually supportive role played by all stakeholders, can help fuel the state’s OOH industry.
I&B Ministry releases new guidelines for Outdoor Publicity
In OOH News By Bhawana Anand - March 02, 2021
The new policy has been designed to cater to the evolving nature of the OOH medium and to government organizations’ communications needs through proper guidelines regarding media planning, monitoring, rates list, etc.