The Election Commission has urged the use of eco–friendly materials and banned featuring any images of serving defence personnel in the OOH displays
Max Fashion’s sartorial thumbs up to women
Ahead of Women’s Day, the brand will deploy the ‘Behen Kuch Bhi Pehen’ campaign on outdoors in sync with its mainline campaign urging women
The move comes ahead of the Lokh Sabha election and the heavy outdoor campaigning expected from political parties
Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India;...
The brand has signed on Bollywood actor Jacqueline Fernandez as the brand ambassador to promote its VH Bag for women debuting shortly
Amit Kapoor, MD, US Advertising highlighted the evolution of media and the factors that made it powerful at the first Transit Media Talks Conference held in...
The companies will combine their location data expertise to enrich Moving Walls’ billboard and activation attribution product that transforms how brands plan, measure, and buy offline...
Over 8,000 of these taxis in the city will be outfitted with taxi top advertising displays with the first 350 hitting the streets of Mumbai this...
Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks...