Titan Squadron displays its exclusive collection on OOH

In Campaigns By M4G Bureau - June 27, 2017

OMI planned and executed the campaign using a mix of billboards, gantries and pillar branding, making the brand visibly profound

Titan appoints OMI as OOH partner

In OOH News By M4G Bureau - June 13, 2017

Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.

Measurement of ROI is difficult in OOH

In Viewpoints By M4G Bureau - April 19, 2016

Deepika Tewari of Tanishq shares the brand's equation with outdoor and its role in capturing their TG.

Titan SKINN lingers through outdoor

In Campaigns By Satarupa Chakraborty - November 09, 2015

Titan SKINN, the perfume sub-brand by Titan has gone outdoor extensively to promote their range of six perfumes. Executed by Laqshya Media Group, the brand has gone on to create waves on large-sized hoardings at prime points of premium markets of all Indian metros and some major tier-II cities.

Address specific needs of high-end brands, say luxury brand custodians & experts

In OOH News By VJ Media Bureau - July 08, 2014

Ruchita Sharma, Head Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager - Zoya, Titan Company Limited, talk about how luxury brands can leverage OOH to build a domineering brand presence

10th Outdoor Advertising Awards: Milestone Brandcom bags 15 metals, followed by Madison Out-Of-Home with 9

In OOH News By VJ Media Bureau - July 07, 2014

In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5 each

OAC 2014: Leading brand marketers to talk about luxury brand adverting

In OOH News By VJ Media Bureau - June 30, 2014

Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan Company Ltd will address the session which will be anchored by Anant Rangaswami, Editor, Storyboard, CNBC, TV18

OAC 2014: The countdown has begun

In OOH News By VJ Media Bureau - June 13, 2014

The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies and best practices, as well as address issues linked with policy matters and industry practices

'Innovations should be proposed by Media Owners'

In Viewpoints By M4G Bureau - December 07, 2013

Alok Ranjan, Area Business Manager, Kolkata - Tanishq - Titan Company Limited, tells Outdoor Asia how the medium can grow further in West Bengal with innovative initiatives from media owners.

'OOH is the best medium to capture the youth'

In Viewpoints By M4G Bureau - July 25, 2013

Simeran Bhasin, Marketing Head -- Fastrack & New Brands at Titan Industries Ltd, on why OOH works well when it comes to youth.