Results For "TV"
223 News Found
‘Common industry currency is an absolute essential’
In Viewpoints By N Jayalakshmi - October 11, 2021
There is no difference between OOH and other advertising mediums like TV, says Karthi Marshan, President & Chief Marketing Officer, Kotak Mahindra Group
Displayforce Box augments digital signage performance marketing
In OOH Solutions By M4G Bureau - October 11, 2021
The Box can be connected to TVs, Video wall, LED screens
dentsuMB wins mainline advertising mandate for TVS Raider in India
In OOH News By M4G Bureau - September 23, 2021
As per the mandate, the agency will handle the strategic planning and creative duties for TVS Raider in India.
JCDecaux wins Sydney Trains OOH rights for 10 years
In OOH News By Rajiv Raghunath - September 22, 2021
The new contract will see JCDecaux invest in the upgrade of the 1,500 strong displays across the Sydney Trains OOH network NSW wide, covering all steps of the passenger journey, from rail concourse to platform.
Sri Sri Tattva rides high on cabs and buses in North East
In Campaigns By M4G Bureau - September 09, 2021
The campaign in partnership with MyHoardings involved more than 150 Ola/Uber cabs and 25+ number of ASTC buses in Guwahati & Shillong.
Bright Outdoor, Kris Media Works join hands to launch media agency Brillante Mediaworks
In Digital OOH By M4G Bureau - July 20, 2021
Brillante Mediaworks will be handling the media business of Bright Outdoor’s clients as well as seek new clients for all mediums including TV, Print, Cinema, Radio and Digital.
Vistar Media secures $30mn Series B Investment from Lamar
In OOH News By Rajiv Raghunath - July 13, 2021
Investment to fuel international expansion and product development across DSP, SSP and SaaS business lines.
FM Nirmala Sitharaman inaugurates US Advertising promoted Argus satellite TV news channel
In OOH News By Rajiv Raghunath - May 15, 2021
US Advertising has promoted the TV channel through its subsidiary US Broadcasting India Pvt Ltd.
OAAA unveils standardised guidelines, best practices for optimal DOOH advertising
In Digital OOH By M4G Bureau - May 10, 2021
The framework focuses primarily on the retargeting and attribution use cases of DOOH exposure data
TV9 Bangla goes big on OOH to promote election show
In Campaigns By M4G Bureau - April 23, 2021
The quarter - 2 month long campaign uses a mix of media assets including hoardings, airport static & digital screens, and LED screens to promote TV9 Bangla’s election based programme ‘Bongo Juddho’.