Results For "SME"
35 News Found
McDonald's Netherlands and TBWA use aroma to tingle taste buds
In Campaigns By Sakshi Sanghavi - April 10, 2024
Plain red and yellow billboards were installed with smell of fries emitting from them
‘Audience measurement standardisation is necessary for OOH growth’
In Viewpoints By Rajiv Raghunath - February 07, 2024
Advertisers are prioritising accountability given that data is the only source of media planning assessment, states Maud Moawad, CEO & Co-Founder, Seventh Decimal in an interview with Rajiv Raghunath
Graphisads IPO to open on Nov 30
In OOH News By M4G Bureau - November 27, 2023
The IPO will list on NSE SME exchange
Have a ‘great hair day’ with Sephora in Dubai
In Campaigns By M4G Bureau - September 08, 2023
The cosmetic giant unveiled its latest campaign with an innovative billboard where the visual changes as one drives past it.
Tata Tea Premium brings to life “Desh Ke Dhaage” with latest 3D anamorphic campaign
In Campaigns By M4G Bureau - August 17, 2023
Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology as part of storytelling.
Bright Outdoor Media listing on BSE SME exchange on March 24
In OOH News By M4G Bureau - March 21, 2023
The public issue is pivotal to the OOH firm’s growth plans
‘I had a dream for my company to be listed on the stock exchange’
In Viewpoints By Rajiv Raghunath - December 19, 2022
Yogesh Lakhani, Chairman & Managing Director of Bright Outdoor Media, talks about the OOH company’s business journey toward getting listed on the BSE SME Exchange, in an interview with Rajiv Raghunath. Edited excerpts:
Yatra of a new kind: When CAs met MSMEs as part of bus campaign
In Campaigns By M4G Bureau - December 02, 2022
Mindwave Media recently conducted a bus campaign called the ‘ICAI MSME Yatra’ for the Institute of Chartered Accountants of India (ICAI) with the ICAI bus travelling to 75 cities across the country in 75 days and conducting more than 10,000 MSME meetings.
Cricketer Ajinkya Rahane to talk about his inspirational journey to the highest level, at OAC 2022
In OOH News By M4G Bureau - July 26, 2022
Ajinkya Rahane is one of India’s most formidable middle-order batsmen who has represented the Indian team with great distinction at the international levels.
OOH in all its resplendence
In Viewpoints By - December 06, 2021
Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group recounts the experience at Times Square on the fateful 9/11, and the mesmerising DOOH displays that that caught his eye during his different visits there