Results For "Route"
77 News Found
AirAsia India announces its new route through OOH campaign
In Campaigns By M4G Bureau - August 26, 2020
The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
UAE’s Elevision takes programmatic route with TPS Engage, Broadsign Reach to reinforce SME support
In Digital OOH By Rajiv Raghunath - July 07, 2020
DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs
MCGM takes OOH route to build public awareness of COVID-19 prevention
In OOH News By Pray Jani - March 17, 2020
Media owners welcome move, but there is a concern over the cost burden
‘OOH is pivotal to our brand communications’
In Viewpoints By Bhawana Anand - January 27, 2020
Low-cost carrier IndiGo often goes big on OOH route to promote its new route launches. Willy Boulter, Chief Commercial Officer, IndiGo, shares his company’s OOH approach .
Tata Tea Premium touches Delhiites’ hearts via its lifeline
In Campaigns By M4G Bureau - December 18, 2019
As part of the integrated hyperlocal campaign, the brand takes an interesting route to evoke Dilli's regional pride by Delhi metro wrapping
S&O Investments and CabAD launch Transroute Media
In OOH News By Bhawana Anand - August 14, 2019
The new venture, to go live from 15th August, will offer LED advertising solution on cabs
Tata Salt’s green drive to help Pandharpur pilgrims
In Campaigns By M4G Bureau - July 22, 2019
The brand’s initiative ‘Maulichi Savali- Mother Nature’s Compassion and Care’ conceptualized by The Brand Brewery aimed at planning 1,000 trees on the pilgrimage route towards Pandharpur
Torrent Advertisers wins media rights for outdoor premises of railway stations
In OOH News By M4G Bureau - May 20, 2019
The Bhubaneshwar-based OOH firm has acquired exclusive media rights for outdoors in Sambalpur, Balasore and 30 railway stations on the Puri -Palaka route
Gideon Adey, Audience Activation Director, Kinetic UK, to address OAC 2019
In OOH News By M4G Bureau - April 25, 2019
Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision making in OOH buying
Congress takes the Metro route for campaigning in Delhi
In Campaigns By Bhawana Anand - April 23, 2019
In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro