Results For "Reach"
243 News Found
LMX, Adsmovil OOH expand pDOOH reach in Latin America with Latinad
In Digital OOH By Rajiv Raghunath - December 19, 2023
This integration complements and strengthens LMX and Adsmovil OOH’s commitment as a full-stack solution in Latin America, powered by Moving Walls
Mobile app CMC Invest launches multi-channel campaign in Singapore to amplify its ‘radical transparency’ assurance
In Campaigns By M4G Bureau - December 05, 2023
Alongside Grab and Media360, the launch of CMC Invest reaches consumers through OOH displays, Grab ads, social media platforms, MRT station door ads, and in-person activation gifting.
JOLT set to charge up UK EV DOOH market
In Digital OOH By Rajiv Raghunath - November 15, 2023
Opportunity for advertisers to reach both roadside and EV charging audiences at scale, says the company
UK’s i-media taps Broadsign, Brysa to harmonise tech stack, increase operational efficiency by 40%
In OOH Solutions By Rajiv Raghunath - November 07, 2023
Over the past year, i-media’s network grew from 50 full-motion D48 screens to 120 large-format screens, and the company expects that number to reach 130 soon
COMMB, Environics Analytics forge strategic alliance to leverage dynamic mobile movement data
In OOH News By Rajiv Raghunath - October 20, 2023
By joining forces with Environics Analytics, we are harnessing the power of cutting-edge data and analysis techniques, says Amanda Dorenberg, President, COMMB,
Marketers head back to the future with MMM
In OOH Solutions By M4G Bureau - September 26, 2023
“It's tempting to believe we reached a conclusion solo, but more often, it’s a multiple of influences that brings the final realisation,” Gary Danks, GM, AIM by Kochava
Vistara celebrates ’50 Million Stories’ with DOOH campaign at major airports
In Campaigns By M4G Bureau - July 06, 2023
The airline which commenced operations in 2015, has reached the coveted milestone of carrying 50 million passengers.
'I would love to see outdoor being seen as a reach medium'
In Digital OOH By M4G Bureau - July 04, 2023
Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but not the reach, observes Abhijit Sengupta, CEO, OAP
“Investing in OOH media has allowed us to reach wider audiences and create a larger impact”
In Viewpoints By Aayush Mohanan - May 30, 2023
Dhimant Bakshi, CEO, Imagicaa World Entertainment, reflects on the company’s 10-year journey, the challenges and the way forward. Excerpts from an interview with Aayush Mohanan
Vadilal goes all in this summer with the launch of pan-India campaign of its ice creams
In Campaigns By M4G Bureau - May 23, 2023
As the summer reaches its peak, Vadilal has found the perfect opportunity to launch an OOH campaign to promote its range of sweet treats