In a Fireside Chat with Jeremy Male, Chairman & CEO of OUTFRONT Media, Tal Jacobson, CEO, Perion says that OOH has not reached its true potential
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
“OAA strives to recognise good creative work,” says Aatika
Mindshare bags Gold for innovative Use of Activation
OAA is a prestigious platform that celebrates excellence in Indian OOH advertising,” says Ritu Mittal, Head of Marketing and digital at Bayer Consumer Health as she...
“OAA is doing an exemplary job in highlighting the efforts taken by Brands/Agencies to do outstanding work,” says Shawn.
Rajesh Radhakrishnan, Co-Founder & Chief Marketing Officer, Vritti Solutions, a leading innovative marketing solutions provider to brands, writes that most brands delegate rural strategy development to...
Following global expansion and continued strong local demand, unified retail media platform, Zitcha, has appointed Josh Forsyth as APAC sales lead. Australian-headquartered Zitcha, which operates across...
MHOA has directed its members to immediately conduct a comprehensive safety review of all their hoardings to ensure and reinforce adherence to strict safety standards.
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In...
