Results For "OMA"
240 News Found
JCDecaux’s BrandDO raises DOOH accountability standards in UK market
In Digital OOH By M4G Bureau - October 14, 2017
The charter will form the automated trading standards to which JCDecaux will adhere.
Jockey celebrates 141-yr legacy with a unique pop-up museum
In Campaigns By M4G Bureau - September 05, 2017
The brand started an initiative to showcase its brand in Bengaluru which will be followed by a similar initiaiive in Mumbai
Five Trends for OOH In 2016
In Gallery By - August 31, 2017
Naren Patel, CEO, Primesight speaks about Audience selling, Layering, Automation, Media owner cross-fertilisation & OOH as a next growth medium
‘It has been a pleasure to deal with Indian Railways’
In Digital OOH By M4G Bureau - August 18, 2017
Shriranga Sudhakar, Managing Director, Vyoma, talks about the company’s rise as a dominant DOOH media player in the Railways sector, and the plans for the future. Edited excerpts of the interview:
“Amalgamation of digital and traditional OOH is the future”
In OOH News By Nabamita Chatterjee - July 29, 2017
Naren Patel, CEO, Primesight, UK throws light on ‘How digital technologies, automation are driving OOH growth’ at OAC, 2017
Vyoma Media becomes member of DPAA
In OOH News By M4G Bureau - June 30, 2017
As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector, says Barry Frey, President & CEO of DPAA
Posterscope launches OOHZONE media planning tool
In OOH News By M4G Bureau - June 23, 2017
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data, mobile tracking for hyperlocal targeting, alongside many more important inputs.
Karnataka Tourism amplifies"Year of the wild†campaign on Railway DOOH media
In OOH News By M4G Bureau - June 05, 2017
Collaborates with Vyoma technologies to intensify its 2017 campaign across 279 railway stations in 7 states engaging with 10 crore people every month.
OOH most effective in driving online activity, says study
In Digital OOH By M4G Bureau - May 15, 2017
A Nielsen OOH survey has found that OOH delivers more online activity per ad dollar spent compared to television, radio, and print.
Sprinklr launches new display solution for rich DOOH experience
In Digital OOH By M4G Bureau - March 20, 2017
Sprinklr Display is an all-in-one digital visualisation solution that can automatically transform data from 24 social channels into a branded, cohesive experience for digital out-of-home formats, events, retail stores, and command centres