Results For "Marketing"
574 News Found
OOH has powerful relevance in most significant growth areas of marketing: David Gordon
In OOH News By VJ Media Bureau - June 17, 2016
Presenting his session on"OOH in the Digital Economy†at OAC 2016, David Gordon, Insight Director, Posterscope UK, shows how using data effectively can pave the way of growth of out-of-home advertising.
Manu Seth to speak on mobility & OOH at OAC 2016
In OOH News By VJ Media Bureau - June 14, 2016
Manu Seth, Senior Director Marketing, South Asia, HTC, will share this viewpoints on the topic"Will integration of mobility solutions with OOH deliver brand message more effectively? The way forwardâ€
G K Suresh to speak on FMCG brands & OOH at OAC 2016, and anchor YOC 2016
In OOH News By VJ Media Bureau - June 09, 2016
G K Suresh as Vice President - Marketing with the Foods Business of ITC Ltd looks after categories of staples, biscuits, snacks, confectionery and ready-to-eat products
Sanjeev Handa, VP & Head - Marketing, Maruti Suzuki to speak at OAC 2016
In OOH News By VJ Media Bureau - June 07, 2016
Sanjeev Handa will make a presentation on how auto brands can effectively leverage the OOH medium for brand promotion in his address titled"Driving in top gear with OOHâ€. He will also participate in a panel discussion on this theme.
R P Thakur, ED, Railways & Bharat Rajamani, EY to speak on railway media at OAC 2016
In OOH News By VJ Media Bureau - June 03, 2016
R P Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, Government of India, and Bharat Rajamani, Director & Solution Leader - Marketing and Advertising Risk Services (MARS), EY, will speak about innovative ways to leverage railway media opportunities
Sanjay Kapoor of L&T Metro to speak at OAC 2016 on transit media advertising
In OOH News By VJ Media Bureau - May 24, 2016
Sanjay Kapoor, GM & Head Corporate Communications, PR & Marketing, L&T Metro Rail (Hyderabad) Ltd, has over 29 years of experience in the advertising, retail, industrial products, software services, medical equipment, exhibition, and event sectors
"OOH plays a very important strategic role in our circle campaigns"
In Viewpoints By M4G Bureau - April 22, 2016
Sunita Bangard, President - Marketing, Idea Cellular India believes that outdoor is the only medium that offers you the opportunity for local treatment of any campaign.
"OOH is of great help while doing target marketing"
In Viewpoints By M4G Bureau - March 14, 2016
Shuchi Chawla of OLA CABS shares that about 30-35% of the marketing budget is dedicated to OOH campaigns.
Clear Channel Mudra now becomes Ignite Mudra
In OOH News By Satarupa Chakraborty - December 15, 2015
Gour Gupta, CEO at erstwhile Clear Channel Mudra, has acquired Clear Channel India's stake in the joint venture which has been rebranded to Ignite Mudra. Ignite Mudra will focus on brand solutions through OOH, promotions and retail marketing.
DDB MudraMax wins the media mandate for PNB Housing
In OOH News By Nabamita Chatterjee - November 18, 2015
The agency will be driving the brand's ATL, OOH and Experiential marketing activities.