Global experts on ‘Making OOH easier to buy through Automation & Programmatic’

In OOH News By Rajiv Raghunath - November 08, 2023

WOO APAC Forum featured a power-packed panel headed by Charles Parry-Okeden, CEO, ECN with discussants -- Andy Hamblin - CRO, LDSK; Franck Vidal, Director, Southeast Asia Sales & Partnerships, Vistar Media; Frank Vallenga, VP of Sales (SaaS), Broadsign; Matthew Bushby, Managing Director of Hivestack ANZ + SEA, Srikanth Ramachandran, Founder & Group CEO, Moving Walls

OOH sales teams need to get up to speed with rapidly evolving tech: Melanie Lindquist & Veronica Ong

In OOH News By Rajiv Raghunath - November 06, 2023

Veronica Ong, Southeast Asia Sales Director at Broadsign and Melanie Lindquist, Managing Director, Talon Asia Pacific, discuss the challenges and opportunities media owners face in an ever-evolving landscape, with a specific focus on the impact of technology on sales teams.

SkyBlue Media transforming bus fleet, bqs advertising in Dubai

In Gallery By - October 25, 2023

Dato’ Manikandamurthy Velayoudam, Managing Director of SkyBlue Media discusses the company’s plan around the latest media acquisition – bus media package awarded by Road and Transport Authority (RTA), Dubai. Edited excerpts of the interview with Vasant Jante and Rajiv Raghunath of Media4Growth

Business transformation agency Valtech bolsters its leadership team in APMENA

In OOH News By M4G Bureau - October 12, 2023

The appointment of Ralf Zink as its new Chief Operating Officer, APMENA and Shannon Dix as its Managing Director, SEA & China will drive growth for both Valtech and its clients as they take advantage of digital acceleration in the region

‘Partnerships have always been key to our success’

In Viewpoints By Rajiv Raghunath - October 12, 2023

Angie Cutter, Managing Director – South-east Asia, Billups shares her perspectives on cross-border partnerships in a changing OOH environment and why the upcoming 2nd WOO APAC Regional Forum “is a must-attend platform for all of us in the OOH industry”. The Forum will be held in Bali on November 1-3, 2023.

‘Major expansion is in the offing’

In Viewpoints By Rajiv Raghunath - August 22, 2023

Raheel Amjad, Dy. Managing Director, JCDecaux India talks about the OOH opportunity universe in India in an interview with Rajiv Raghunath. Edited excerpts:

‘We’re working with some of the largest brands in APAC region’

In Viewpoints By Rajiv Raghunath - August 08, 2023

Melanie Lindquist, Managing Director – Asia Pacific, Talon says the agency is successfully working with global clients to help educate them on the complexities of OOH buying, planning and implementation in the APAC region. Talon also has clients in India looking for OOH campaign support outside of India. Edited excerpts of the interview with Rajiv Raghunath

RoshanSpace MD Junaid Shaikh joins OAC 2023 panel to discuss 'How to prevent commoditisation of OOH buying’

In OOH News By M4G Bureau - July 17, 2023

The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry’s efforts to deliver the best value and profit from it.

GREY group India appoints Ankit Mathur as Group Creative Director

In OOH News By M4G Bureau - June 05, 2023

He will be based in Mumbai and report to Sandipan Bhattacharyya, Managing Director and Chief Creative Officer – South Asia.

‘High-end signage market is very promising’

In Viewpoints By Aayush Mohanan - May 01, 2023

Naresh Kumar Dasari, Managing Director, Kalpana Glass Fibre and Macro Media Digital Imaging shares his views on the signage market trends in India, and the prospects of DOOH media, particularly at fuel filling and EV charging stations.