Posterscope India makes waves with ‘Aquaman and the Lost Kingdom’ innovation in the sea

In Digital OOH By M4G Bureau - December 29, 2023

“We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city,” says Posterscope India MD Imtiyaz Vilatra

Eric Marotel to be the new MD of Worldcom OOH Europe

In OOH News By M4G Bureau - September 12, 2023

Eric will assume the leadership and management of European operations for the development of the group's companies.

Xtreme Media: Great quality and unbeatable price; the promise of a reliable LED display manufacturer.

In Digital OOH By M4G Bureau - August 11, 2023

“LED displays are available at a wide range of prices, making them accessible to a diverse range of audiences. Whether you're looking for an affordable solution or are willing to invest in top-of-the-line technology, the market offers a range of LED displays to cater to different price points and meet your specific display needs.” says Sanket Rambhia, CEO & MD, Xtreme Media.

Jayen Mehta, Incharge MD, GCMMF (Amul) will be addressing OAC 2023 in Delhi

In OOH News By M4G Bureau - July 24, 2023

Jayen Mehta will speak on the theme of 'India's Largest FMCG Dairy Brand Built on OOH'

Angel Investor & Business Strategist Lloyd Mathias to moderate OAC 2023 panel on 'How to prevent commoditisation of OOH buying’

In OOH News By M4G Bureau - July 18, 2023

The panel speakers are Gaurav Mehta, CMO, Noise; Atul Shrivastava, CEO, Laqshya Media Group; and Junaid Shaikh, MD, RoshanSpace

RoshanSpace MD Junaid Shaikh joins OAC 2023 panel to discuss 'How to prevent commoditisation of OOH buying’

In OOH News By M4G Bureau - July 17, 2023

The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry’s efforts to deliver the best value and profit from it.

Canara Bank ad jingles amplify the brand’s messaging on Sharma Srishti Synergy operated RDN

In Campaigns By M4G Bureau - June 26, 2023

S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity

‘DOOH is fantastic, but pricing is a crucial factor’

In Viewpoints By M4G Bureau - June 24, 2023

Rajesh Chheda, Founder and MD, Just In Time shares his perspective on using OOH for business growth, retail design and more in an interview with Media4Growth

A 75Media guide on how to create an impactful OOH campaign

In Research By M4G Bureau - June 23, 2023

The beauty of out-of-home is that it’s very scalable – so it’s as suitable for global brands as it for small local businesses, says Paul Inman, MD of UKJ’s 75Media

Airport media: Wings of change

In OOH News By Aayush Mohanan - June 08, 2023

Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have all contributed to the creation and strengthening of an airport media ecosystem in India that is destined to deliver great dividends to all the participating stakeholders.