Results For "Indian-OOH-industry"
40 News Found
“Serious players with patience & passion will emerge out of this situation”
In Viewpoints By Bhawana Anand - June 23, 2020
Pramod Bhandula, Executive Chairman, JCDecaux Advertising India talks about the impact of pandemic on the global OOH industry and measures to outgrow for the Indian OOH industry
IOAA expects positive outcome of steps taken to support industry
In OOH News By Bhawana Anand - June 18, 2020
The association, by taking multiple steps, ensures OOH industry sail through the difficult situation by approaching government and authorities
DOOH Journey 2.0
In Digital OOH By M4G Bureau - January 02, 2020
The second stint of new age outdoor paves the growth for Indian OOH industry
DOOH Journey 2.0
In Gallery By - January 02, 2020
The second stint of new age outdoor paves the growth for Indian OOH industry
‘pDOOH is truly transformational’
In Viewpoints By Bhawana Anand - November 25, 2019
Programmatic DOOH is still finding its ground in the conventional dominated Indian OOH Industry. However, it is expected to transform the DOOH ballgame, says Gulab Patil, Founder & CEO of Lemma Technologies. Edited excerpts of the interview
Indian OOH industry must take lead in Programmatic, urges Mathew Dearden
In Gallery By - August 30, 2019
Independent Global OOH Consultant urged the Indian OOH industry to lead in matters that have been missing in the DOOH space worldwide
Indian OOH industry must take lead in Programmatic, urges Mathew Dearden
In OOH News By Pray Jani - July 29, 2019
Independent Global OOH Consultant urged the Indian OOH industry to lead in matters that have been missing in the DOOH space worldwide
Indian OOH industry grew by 8.8% in FY2018-19
In Research By M4G Bureau - March 15, 2019
Organised retail sector key contributor to OOH revenue growth, according to EY-FICCI 2019 Media & Entertainment report 2019
Display Metrics India unveils OOH metrics development roadmap
In OOH News By Rajiv Raghunath - January 18, 2019
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian OOH industry in association with IOAA
What the Indian OOH industry has to say on key issues
In OOH News By M4G Bureau - December 31, 2018
A recap of ‘Have Your Say!’ poll outcomes on a few key issues