Del Monte goes outdoor with"works every time” promise

In Campaigns By Satarupa Chakraborty - September 22, 2016

The OOH campaign in Delhi NCR is part of the brand's 360 degree campaign that includes brand activation

OAC 2016 to host second edition of its creative contest YOC

In OOH News By VJ Media Bureau - March 03, 2016

Laqshya Media Group once again lends its support for this unique contest for young creative professionals which will held at the OAC venue in Gurgaon, Delhi NCR during June 17-18 this year.

OAC to make its debut in Delhi NCR on June 17-18, 2016

In OOH News By VJ Media Bureau - February 18, 2016

The 12th edition of the Outdoor Advertising Convention (OAC) will be held at the Hotel Grand Hyatt in Gurgaon during June 17-18 this year, where Pioneer Publicity is the Presenting Sponsor of OAC 2016 and Prakash Arts takes up Associate Sponsorship of the Convention for 10th year in a row.

OMD revs up Renault's image in the outdoors

In Campaigns By Satarupa Chakraborty - August 26, 2015

The strategic choice of engaging with the'Delhi metro' platform is to"remind & display entire range” of Renault India cars available to the target audience who\'s on the move in Delhi NCR.

What Catches Consumer Attention

In OOH News By VJ Media Bureau - June 02, 2015

Outdoor Asia team sampled consumer views on outdoor advertising in Kolkata & Delhi NCR. The comments are incisive and make interesting reading

Magicbricks reinforces local connect with tactical rollouts

In Campaigns By Bhawana Anand - April 27, 2015

Relevance, localisation and topicality of the medium are central to the campaign

Unison Advertising gains domineering presence in Delhi NCR market

In OOH News By Rajiv Raghunath - March 13, 2015

Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a new entity called Unison Advertising that was formally launched in early February

Mr. M goes larger than life at Cyber Hub-Gurgaon

In Campaigns By Bhawana Anand - January 16, 2015

DDB MudraMax-Outdoor created a 25 ft. tall replica of Mr. M and installed it in Cyber Hub, one of the major corporate hubs in Delhi NCR. Its location helped Shine.com in grabbing attention of the corporate audience there.

By The People: What catches the eye in the outdoor

In OOH News By VJ Media Bureau - December 26, 2014

The Outdoor Asia team went out in Delhi NCR, Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising and how it can influence their purchase decisions.

RED FM tunes into outdoor to promote'Raunac Ki Dilli - 10 Lakh Tere Haath'

In Campaigns By Bhawana Anand - December 17, 2014

The three-week outdoor campaign to support 93.5 Red FM's initiative'Raunac Ki Dilli - 10 Lakh Tere Haath,\' was executed at key intersections on the arterial roads, connecting roads of NCR towns & key markets in Delhi NCR besides media on metro stations/trains.