Redken makes it mark on Times Square 3D billboard with AR virtual try-on for new Acidic Color Gloss Collection

In Digital OOH By M4G Bureau - April 05, 2024

Consumers can view and share their transformative results superimposed on a 3D billboard in augmented reality

The United: Ocean Outdoor & Branded Cities present transatlantic OOH live fashion spectacle in 3 cities

In Digital OOH By M4G Bureau - March 04, 2024

For 30 minutes, the Fall/Winter Womenswear 2024-2025 collection took centre stage in three cities, the runway show appearing on London’s Piccadilly Lights, the Nasdaq Tower and MiFi in Times Square, New York and The Moxy in Los Angeles.

Khimji Jewellers adorns the outdoor with ‘No Compromise’ bridal collection

In Campaigns By M4G Bureau - February 09, 2024

“Our campaign ‘No Compromise’ celebrates the enduring legacy of craftsmanship and the cherished moments of joy and pride associated with weddings,” says Mitesh Khimji, MD, Khimji Jewellers

Pikasso Italia digitalises first wall of Milano Collection in the heart of Porta Romana District

In Digital OOH By Rajiv Raghunath - January 16, 2024

Antonio Vincenti, CEO of Pikasso, says “this first Pikasso digital screen is a first step toward the objective of building a Milano Collection that covers all access routes to the City centre”

Bata India turns Mumbai’s Band Stand into fashion runway with a one-of-its-kind #BataRampWalk

In Campaigns By M4G Bureau - October 13, 2023

Grand culmination celebrates style, confidence and comfort with City Casual Collection

Lion campaign wins OMA ‘Big, Bold, Bright’ Q2 Creative Collection award

In OOH News By M4G Bureau - September 01, 2023

Paramount Pictures Australia bags ‘Best Use of Multi-Format’ award

JCDecaux partners with fashion giant GAP for Mumbai metro campaign

In Campaigns By M4G Bureau - April 11, 2023

The American fashion brand capitalized on Mumbai metro's advertising potential to promote it's spring-summer collection.

Carrera Eyewear collaborates with Tiger Shroff’s Prowl to launch Carrera x Prowl eyewear collection

In OOH News By M4G Bureau - February 14, 2023

Ashutosh Vaidya, Managing Director, Safilo India, says, “We are delighted to partner with one of India’s most promising lifestyle brands – Prowl by Tiger Shroff”

Pikasso Italia launches the ‘Milano Collection’ with display of artist Elisabetta Benassi's work

In Campaigns By Rajiv Raghunath - January 20, 2023

"Art plays an essential role in our daily lives,” says Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia.

American Oncology Institute launches #ThePinkRibbonCollection campaign for breast cancer awareness

In Campaigns By M4G Bureau - October 21, 2022

The integrated campaign aims to make Breast Self-Examination awareness a nation-wide movement and was rolled out across 10+ states.