Brands ‘cautiously optimistic’ over sales prospect in coming festival months

In OOH News By Bhawana Anand - August 19, 2020

Leading brand marketers in a digital discussion organized by Madison Media has shared the positivity spread across with the beginning of festival season

Key speakers of 2nd Transit Media Talks

In OOH News By M4G Bureau - February 05, 2020

The show is going to be addressed by a mix of authorities, brand marketers and research analysts

OAA 2019 Jury Meet underway in Gurugram

In OOH News By M4G Bureau - June 28, 2019

The eminent brand marketers are selecting the winners of this year’s Outdoor Advertising Awards

Why suburban railway passengers matter to brand marketers

In Research By Bhawana Anand - June 21, 2019

A study report by Vyoma Media throws up interesting insights and observations on the suburban railway travellers

Metrics, creative focus will augment OOH advertising: Brand marketers

In OOH News By M4G Bureau - August 01, 2018

The panel discussion at OAC 2018 was chaired by Lloyd Mathias, Independent Marketing Consultant & ex-Marketing Head, HP’s Consumer PC Business, Asia-Pac & Japan. The panel speakers were Gayatri Ojha, VP – Marketing & Corporate Communications, CSR, Total India; Ankit Desai, Head – Media & Digital Marketing India & Global Centre of Excellence, Marico Ltd; Anand Dubey, Head – Marketing, Mahindra & Mahindra Financial Services; and Pramod Patil, Associate VP Media, Kotak Mahindra Bank

OAC 2018 in Mumbai tomorrow

In OOH News By M4G Bureau - July 26, 2018

The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners

Karnataka Talks OOH conference in Bengaluru this Friday

In OOH News By M4G Bureau - February 05, 2018

The conference will bring all major industry stakeholders – Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers, to address key matters concerning OOH business in Bengaluru and rest of Karnataka.

Bullseye Media takes up ‘Powered By’ sponsorship of Karnataka Talks OOH

In OOH News By M4G Bureau - January 31, 2018

Karnataka Talks OOH Conference 2018 will be addressed by Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers

Karnataka Talks OOH Conference to be held in Bengaluru on Feb 9

In OOH News By M4G Bureau - December 27, 2017

The conference will bring senior Karnataka Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers on a common platform to address the key issues that confront Karnataka OOH industry

Measurement metrics, ratings, self-regulation will enhance OOH relevancy: Brand marketers

In OOH News By VJ Media Bureau - December 22, 2016

Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor Works Pvt Ltd, Shaileen Patel, Head - Business Development & Marcom, N K Proteins Pvt. Ltd engaged in a discussion on the theme"Are brands under-leveraging the true potentials of OOH advertising in Gujarat”