JCDecaux Advertising has been globally working projects which are friendly for the three sustainable axes – environment, social and stakeholder
In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH
Amiya Chandra spoke about the research on global practices that the authors undertook to assess the OOH practices in India, and to suggest the way forward...
Noomi Mehta, Indrajit Sen, from IOAA explained the OOH professionals on the activities, challenges, and days ahead of outdoor advertising in India
The CEO of Ocean Outdoor addresses the Indian OOH Industry during his session on how iconic DOOH changed the rules globally during his session on day...
The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners
Executed by MOMS agency, the brand targets Mumbai city through key arterials routes, highway and junctions
The OOH firm will design, develop, operate and market media assets at the airport for a period of 10 years
The campaign underlines TVS Tyres’ assurance of Lifetime Warranty to customers
Milestone Brandcom executed the campaign using a mix of large format billboards, bqs, bus media, unipoles and gantries