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OOH Solutions

NEC Display Solutions acquires LED solutions provider S[quadrat]
NEC Display Solutions acquires LED solutions provider S[quadrat]

By M4G Bureau - February 06, 2018

The acquisition further strengthens and positions NEC as one of the world’s leading visual solutions provider while supporting a more consultative market approach focusing on in-depth understanding of customer challenges and vertical industry opportunities

Orango Solutions introduces eco-friendly signages at Srinagar Airport
Orango Solutions introduces eco-friendly signages at Srinagar Airport

By Bhawana Anand - January 31, 2018

The 100% recyclable fabric-based signage solutions have been used in place of PVC; 10 media units at the airport have been wrapped with this eco-friendly material

Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio
Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio

By M4G Bureau - January 30, 2018

The GS3250 LX PRO comes with dual resolution capability of 600 dpi or 1000 dpi for superior graphics. It allows the firm to tap into premium margin jobs and provide same day order-to-delivery.

Irish start-up Solar AdTek brightens OOH solar lighting prospects
Irish start-up Solar AdTek brightens OOH solar lighting prospects

By M4G Bureau - January 09, 2018

The company has set up solar lighting systems in Ireland and France and will be foraying into the UK, Italy, Dubai and Belgium markets this year; to supply 1,300 sets of LED lights for use in advertising signs in UK motorway service stations and 600 for use in rail and bus stations in Ireland

Experiences Digital leverages crowd analytics to enhance media monitoring
Experiences Digital leverages crowd analytics to enhance media monitoring

By Amaan Kazmi - December 29, 2017

Using crowd analytics, the firm provides to clients receive weekly reports of traffic movement, play time of ad, impressions, location wise performance of specific creatives and the duration for which the screen was live

Promoflex Display System building Jaipur Metro advertising formats
Promoflex Display System building Jaipur Metro advertising formats

By M4G Bureau - December 21, 2017

Promoflex is building profile-based formats such as wall mounters of 12ft x 5 ft and 10ft x 5ft sizes and pedestals of 10ft x 6ft size. Both formats are back-lit and flex based

OMA to develop Automated Proposal Platform with Red Ant Design
OMA to develop Automated Proposal Platform with Red Ant Design

By M4G Bureau - December 08, 2017

The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able to confirm booking and receive billing files within the software, and have access to MOVE audience reports

JCDecaux North America, Neustar partner to bring audience analytics to OOH analysis
JCDecaux North America, Neustar partner to bring audience analytics to OOH analysis

By M4G Bureau - December 01, 2017

Neustar combines customer history data with consumer demographics and behavioural data to create audience groups that are unique to a business, channel and product

Palram launches Palboard that’s cut out for innovations
Palram launches Palboard that’s cut out for innovations

By Bhawana Anand - November 29, 2017

Palboard is easy to fabricate, making it ideal for a wide variety of innovations that may be executed in controlled environments like malls, airports, etc. It is also a good printing substrate suitable for digital or traditional printing

Xtreme Media’s ‘Play’ digital signage media player cut out for DOOH
Xtreme Media’s ‘Play’ digital signage media player cut out for DOOH

By Amaan Kazmi - November 27, 2017

The ‘Play’ series can be used to manage either few screens for indoor applications or a huge network of displays installed across the city. The XM series can be wired to the screens without much cabling which makes it a robust, compact and economical digital signage media player

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