OOH News
Fevicol bonds 30,000 woodworkers for community initiative
By Bhawana Anand - December 23, 2014
Pidilite's well-known adhesive brand Fevicol brought together contractors and carpenters across India for its community initiative'Shram Daan Diwas', a programme which donated a day of their labour towards the betterment of the underprivileged section of society.
Jagran Solutions organises Life OK's'Mahakumbh' launch event in Varanasi
By Bhawana Anand - December 23, 2014
The show had an hour-long Ganga Puja and Ganga Aarti and performances by the cast and crew of'Mahakumbh' and an
BMC set to take over maintenance of 24 skywalks from MMRDA
By Hema Tiwari - December 22, 2014
BMC will earn an estimated Rs 100 crore as annual advertising revenue from the 24 skywalks
Indian OOH industry is primed for accelerated growth: EFI CEO
By Rajiv Raghunath - December 22, 2014
Guy Gecht, CEO of EFI, believes the Indian OOH media is the best platform for brands to establish a deep connect with the large young population in the country
Vodafone to roll out innovative OOH campaigns to promote cycling marathon
By VJ Media Bureau - December 22, 2014
Jagran Engage is the outdoor partner for the second edition of Vodafone Cycling Marathon that will be held in Bengaluru on March 1, 2015
JCDecaux India offers new OOH avenues at KIAB
By Bhawana Anand - December 19, 2014
The company offers live display, floor branding and digital properties at the airport
Pioneer Publicity bags ad rights on PMPML bqs, buses
By Rajiv Raghunath - December 19, 2014
The OOH firm has bagged the contract in Pune for 3 years
Kinetic Worldwide India wins UTI MF OOH mandate
By Bhawana Anand - December 16, 2014
Kinetic has also executed two extensive UTI MF campaigns across multiple cities
Global Advertisers' large Bandra site figures in BBC report
By Jubilee Cardozo - December 16, 2014
The report refers to the 120 ft x 140 ft site at Bandra as the most expensive spot
SDMC invites bids for repair & maintenance of unipoles
By Bhawana Anand - December 16, 2014
Contract will be awarded for a period of three years with 10% enhancement in MLF for each year with no further extension
