By VJ Media Bureau - July 05, 2014

The technical knowledge about DOOH and its consciousness among the media players will help the industry grow

By VJ Media Bureau - July 05, 2014

The Out-of-Home platform is social and perhaps the oldest form of social media, say Santosh Padhi & Emmanuel Upputuru

By VJ Media Bureau - July 05, 2014

Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media, Indian Sub-Continent, CBS Global Media, GSK, Armino Ribeiro, CEO, Madison OOH Media Group, and Raj Mohanty, Vice President, Kinetic Worldwide India

By VJ Media Bureau - July 04, 2014

OAC 2014 gets underway at Grand Hyatt, Goa

By VJ Media Bureau - July 04, 2014

The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets

By VJ Media Bureau - July 04, 2014

Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session

By VJ Media Bureau - July 04, 2014

The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country

By VJ Media Bureau - July 04, 2014

Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet of things, and of course, imagination.

By Bhawana Anand - July 03, 2014

The 21-days campaign has been executed in Delhi, Mumbai, Bangalore, Pune, Hyderabad, Kolkata and Kochi

By VJ Media Bureau - July 03, 2014

OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok Jalan, MD, Laqshya Media Group, and Raj Mohanty, Vice President Kinetic Worldwide India