India Talks OOH Conference inaugurated

The 1st edition of India Talks OOH conference was inaugurated at Sahara Star hotel in Mumbai today by Sam Balsara, Chairman of Madison World, Noomi Mehta, Chairman of Indian Outdoor Advertising Association,S Kumar, Managing Director of Srishti Communications and Vasant Jante , Managing Director, VJ Media Works   . 

The conference, which took on a positive note  to a packed auditorium, has an interesting  line up of speakers and sessions with the Keynote by Sam Balsara, Chairman of Madison World on the theme of ‘The Rise and Rise of OOH’, focusing upon the huge scope for OOH to build itself as a far larger media business in the wake of tech adoption, digital transformation and the creative renaissance facilitated by smart displays.