What makes brands choose OOH?

Media4Growth brings together candid perspectives from leading brand custodians on how Out-of-Home continues to shape visibility, recall, and real-world impact. Through this special series, we explore how marketers across categories view OOH today, what works, what’s evolving, and what they expect from the medium going forward.

The inaugural feature of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series’ features Tarun Jha, Head of Marketing, JSW Steel, offering a grounded,…

In this edition of Insights: Brand Marketers on OOH, Shawn Chandy, Chief Marketing Officer, Paragon, shares how OOH continues to anchor the…

In this edition of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series, Ritu Mittal, Head of Marketing & Digital, Consumer Health South Asia…

In this edition of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series, Girish Ahuja, Head of Marketing, H & R Johnson (India), shares…

As part of ‘Insights: Brand Marketers on OOH’, a Media4Growth series bringing candid perspectives from leading marketers, Fagun Mittal, Chief Marketing Officer,…

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