Daily Newsletter
Logo 07 August, 2026

#OAC2026: Power-packed panel gives its verdict on trust, tech & transparency

The thought-provoking panel discussion on the theme, 'Trust, Tech and Transparency: Time to revisit the 3 Ts?' on Day 1 OAC 2026,…

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#OAC2026: Why tomorrow’s marketer must think like a technocrat and feel like…

At OAC 2026, Kaushik Vedula, Vice President – Marketing, Castrol India; Jaikishin Chhaproo, Head – Media & Brand PR, ITC Ltd.; and…

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#OAC2026: Can OOH have its own performance marketing metrics? Yes, says Santosh…

Speaking at OAC 2026, Santosh Kumar, Chief Operating Officer at INNOCEAN India, explained how OOH can prove its value without relying on…

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#OAC 2026: OOH needs better infrastructure to unlock its true potential: Ichiro…

Speaking at OAC 2026, Ichiro Jinnai, President – Japan Perion, said investing in OOH infrastructure, common standards and measurement systems is essential…

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Cars24 turns the rear-view mirror into an experiential OOH activation at Yashobhoomi

The installation invited visitors to pause, reflect and engage with the brand through an immersive mirror-based experience, brought to life with Sakshi…

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Checkout.com makes the invisible impossible to ignore with striking OOH

The fintech company takes centre stage with a bold OOH campaign, transforming the 'invisible' world of digital payments into an eye-catching brand…

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