Friday, March 29, 2024

Advertisement

Digital OOH

GMG’s CoZone 2.2 renders ultra-high res to large formats
GMG’s CoZone 2.2 renders ultra-high res to large formats

By M4G Bureau - February 21, 2018

The maximum image resolution has been increased to 7000 pixels and can go even finer. If the user is required to go deep into detail or work with large formats, image data can be displayed at an ultra-high resolution of 15,000 pixels

Samsung augments digital outdoor display solutions
Samsung augments digital outdoor display solutions

By M4G Bureau - February 21, 2018

In outdoor spaces, Samsung’s high 2,500-nit brightness, an auto brightness sensor that optimises brightness, together with circular polarizing technology and 5,000:1 contrast ratio work together to deliver easily seen messages

Digital OOH powers oOh!media’s strong H1 performance
Digital OOH powers oOh!media’s strong H1 performance

By M4G Bureau - February 19, 2018

Digital revenue as a percentage of total revenue rose to 59.8% for the full year, up from 45.6% for the year before, superceding traditional format as the majority revenue earner, and extending the strong first half gains in revenue from oOh!media’s digital network of 8,000 screens

Ocean Outdoor, Landsec share the Chubby Hearts London love
Ocean Outdoor, Landsec share the Chubby Hearts London love

By M4G Bureau - February 16, 2018

Ocean Outdoor is supporting the campaign across four of its full motion London screens including Leicester Square and both Westfield shopping centres. And the Chubby Hearts took over Landsec’s Piccadilly Lights for a 40 second slot on Valentine’s Day

BarTalk India to unveil real-time social display network
BarTalk India to unveil real-time social display network

By M4G Bureau - February 12, 2018

With influencer marketing at its peak, BarTalk India opens a new world to brands which enables them to connect with millennials and weave their brand story like never before through its automated display platform

New Christie Velvet CorePlus LED delivers flexible, value-priced video wall solution
New Christie Velvet CorePlus LED delivers flexible, value-priced video wall solution

By M4G Bureau - February 08, 2018

The new hardware CorePlus includes a direct mount system, making for quick and easy installation directly onto flat walls?eliminating the need for an additional mounting structure

Ocean Outdoor launches ‘Ocean for Oceans’ to #StopThePlasticTide
Ocean Outdoor launches ‘Ocean for Oceans’ to #StopThePlasticTide

By Rajiv Raghunath - January 30, 2018

Ocean has announced a 3-year partnership with the Marine Conservation Society that will enable the charity to magnify its campaigns and engage millions of people in eradicating single-use plastic from the oceans

Intersection selects Broadsign to power ads on digital signage network
Intersection selects Broadsign to power ads on digital signage network

By Amaan Kazmi - January 30, 2018

Partnership enables advertisers to run targeted, strategic ad campaigns seamlessly across a network of more than 3,500 Link kiosks, urban panels, interactive station platform displays and bus shelters

FMIDecaux bags 20-yr contract to operate 500 smart BQS in Yangon
FMIDecaux bags 20-yr contract to operate 500 smart BQS in Yangon

By M4G Bureau - January 23, 2018

FMIDecaux will combine JCDecaux's global expertise in outdoor advertising and street furniture with FMI's decades of experience in the local Myanmar market to instal and operate 500 brand new, modern and elegant advertising bus shelters equipped with USB ports and LED screen on the roof with Estimated Time of Arrival display

Mumbai media owners welcome BMC plan to open up DOOH avenues
Mumbai media owners welcome BMC plan to open up DOOH avenues

By Bhawana Anand - January 22, 2018

The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out before taking a call on the DOOH opportunity

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement