By M4G Bureau - June 30, 2017

PILOT will give brands the ability to buy any"Share of Time (SOT)” in a guaranteed market and deliver that level of display locked by location and time/day. It embraces the dynamic advantages of DOOH within a secure campaign delivery.

By M4G Bureau - June 29, 2017

Intersection is working with telecom provider BT and outdoor advertising company Primesight to replace over 1,000 pay phones in major UK cities with InLink kiosks.

By M4G Bureau - June 28, 2017

DPAA is a digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.

By M4G Bureau - June 13, 2017

Tom Goddard takes over from former Clear Channel International Europe President Matthew Dearden; FEPE International has also confirmed the appointment of former ISBA director of advertising and media Bob Wootton as its new Executive Director. Wootton succeeds John Ellery.

By M4G Bureau - June 12, 2017

The transit campaign displays the new Summer Collection and Campaign Features Supima Cotton.

By M4G Bureau - June 05, 2017

Using Colombia's flag and its tri-color yellow, blue and red hues, McCann created blood bags of yellow and blue on which a red stripe appears as blood is collected.

By M4G Bureau - May 31, 2017

On the Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), launched an OOH campaign driven by user-generated content.

By M4G Bureau - May 30, 2017

DOmedia has tied up with Rubicon Project, the global exchange for advertising, to empower OOH media vendors to sell programmatically

By M4G Bureau - May 29, 2017

Car2Go aimed to catch the attention of Vancouverites near one of its rental parking spaces.

By M4G Bureau - May 26, 2017

The OOH initiative in the Latin American city of Managua was aimed at rebuilding the confidence of local citizens, business and community groups.