Digital OOH
UK’s Ocean acquires Ngage Media, Interbest as it expands into continental Europe
By Rajiv Raghunath - March 12, 2019
Ngage Media and Interbestare two leading independent companies operating across the Netherlands
Moving Walls integrates Lifesight data to strengthen offline media attribution platform
By M4G Bureau - March 06, 2019
The companies will combine their location data expertise to enrich Moving Walls’ billboard and activation attribution product that transforms how brands plan, measure, and buy offline media
Ocean, AGS Airports launch 40m advertising tower near Glasgow International Airport
By Rajiv Raghunath - February 26, 2019
The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along the M8 motorway corridor between Glasgow and Edinburgh
Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations
By M4G Bureau - February 18, 2019
Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years
Vivo adds V-Day flavour to V15 Pro launch
By M4G Bureau - February 18, 2019
The brand executed a nationwide DOOH programmatic campaign in association with TagTalk to make V-Day special for couples
JCDecaux’s APN Outdoor unveils digital supersite on Perth motorway
By M4G Bureau - February 13, 2019
The digital site measuring 12.66 x 3.35 metres is 3-lane traffic facing
SDMC to float digital screens tender soon
By M4G Bureau - February 11, 2019
Bids will be invited for putting up digital screens on unipoles
Talking Standee launches innovative digital standee TS ULTI
By Bhawana Anand - February 11, 2019
The features of TS ULTI include sensor-based interaction, multi-screen & dual orientation screen and easy installation
Orango Solutions unveils video wall inside Varanasi airport
By Bhawana Anand - February 06, 2019
Aaj Tak has taken up the media exclusively for its own brand advertising and content display for a period of 6 months
Piccadilly Lights a modern global landmark: Ocean study
By Rajiv Raghunath - February 05, 2019
The prestigious brand advertising platform engages positively with audiences on an emotional level
