Digital OOH
Moving Walls programmatically powers 3 big campaigns in Malaysia on 800+ digital OOH screens
By M4G Bureau - July 09, 2019
The Singapore-headquartered advertising technology company automated the planning and buying of OOH campaigns for HP Printers, Domino’s, and Lazada
Eyetalk Media Ventures in exclusive 3-yr tie-up with Taggify, LATAM and Surfboard Digital
By M4G Bureau - July 08, 2019
Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights, making OOH more accountable, accessible, flexible and more contextual
Selvel One Group strengthens LED display solution business
By Ria Banerjee - July 03, 2019
A giant 40ftX20ft LED screen has been installed inside Salt Lake stadium, Kolkata to showcase sports live updates and advertising
oOh! Fly network putting up 6 new large digital billboards near airports
By Rajiv Raghunath - July 01, 2019
oOh! Chief Commercial and Product Officer Robbie Dery says the new digital billboards significantly enhance the national solution that Fly network offers to advertisers
Jaguar sponsors Ocean’s UK-wide Wimbledon coverage
By M4G Bureau - July 01, 2019
Content partnership with All England Lawn Tennis Club includes live broadcast of both Finals
oOh!media expands digital roadside footprint leveraging data and insights
By Rajiv Raghunath - June 26, 2019
The data-led approach helps oOh! In developing sites that deliver superior audience metrics
Ocean’s Alliance extends into China in pact with Phoenix Metropolis Media
By Rajiv Raghunath - June 24, 2019
Phoenix Metropolis Media joins Ocean’s Alliance Network, giving advertisers access to handpicked premium outdoor screens across China and 12 other global cities, along with the UK wide portfolio and three Netherlands subsidiaries now operated by Ocean
Ocean Outdoor rolling out Birmingham’s biggest DOOH roadside network
By M4G Bureau - June 21, 2019
130 roadside digital 6-sheet screens will replace existing outdoor locations on key arterials across the city and the outer suburbs, including New John Street, Suffolk Street, Queensway, Corporation Street and Dartmouth Middleway
UK’s Women’s Aid and Engine wins Grand Prix in Ocean’s 10th anniversary celebration of top DOOH campaigns
By M4G Bureau - June 21, 2019
DOOH is redefining human engagement, says Ocean CEO Tim Bleakley
PATTISON Outdoor onboards Broadsign for network optimisation
By Rajiv Raghunath - June 12, 2019
The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada
