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M4G Bureau

Suzuki Motorcycle ropes in dentsu X as media partner
Suzuki Motorcycle ropes in dentsu X as media partner

By M4G Bureau - August 11, 2017

HAPPY Mcgarrybowen to handle the brand’s creative duties

Xposure to manage media for Ralson Tyres
Xposure to manage media for Ralson Tyres

By M4G Bureau - August 11, 2017

The pitch process covered both the planning and buying aspects of the business and the mandate is effective immediately.

Smartron srt.phone connects with audiences in a flash
Smartron srt.phone connects with audiences in a flash

By M4G Bureau - August 10, 2017

Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.

AAI invites for media at Gujarat’s Rajkot airport
AAI invites for media at Gujarat’s Rajkot airport

By M4G Bureau - August 10, 2017

The rights will be awarded through a competitive bidding process for a 10-year period

WB Govt invites bids for FIFA Under 17 World Cup 2017 branding
WB Govt invites bids for FIFA Under 17 World Cup 2017 branding

By M4G Bureau - August 08, 2017

This tender includes OOH publicity branding covering the traditional and ambient formats for the duration of 30 days at several venues.

IPG Mediabrands India launches new Data Management Platform with MediaMath
IPG Mediabrands India launches new Data Management Platform with MediaMath

By M4G Bureau - August 08, 2017

The Data Management Platform will integrate into Cadreon which is IPG Mediabrands’ existing real-time marketing and programmatic buying unit.

Havas Media bags integrated media mandate of Faircent.com
Havas Media bags integrated media mandate of Faircent.com

By M4G Bureau - August 08, 2017

The brand has tied up with Havas Media to launch their first-ever 360-degree advertising campaign across mediums.

Railway road show & pre-bid meeting to be held tomorrow in Delhi
Railway road show & pre-bid meeting to be held tomorrow in Delhi

By M4G Bureau - August 08, 2017

The Road Show & Pre-bid Meeting for the Delhi Area OOH, South Eastern Railway, Western Railway, Central Railway & Northern Railway will commence at 10:30AM on August 9

TVS Motor engages Retail Story to drive Scooty campaign
TVS Motor engages Retail Story to drive Scooty campaign

By M4G Bureau - August 04, 2017

The agency will be responsible for sales lead awareness of TVS Motor in Tier 2 & 3 cities by branding kirana stores in South India

JCDecaux crafts super premium media at The Collection, UB City
JCDecaux crafts super premium media at The Collection, UB City

By M4G Bureau - August 03, 2017

The luxury mall located in Bengaluru houses a mix of highly sophisticated digital and static media, providing an uncluttered environment for brand advertising

Madison Media acquires majority stake in HiveMinds
Madison Media acquires majority stake in HiveMinds

By M4G Bureau - August 03, 2017

HiveMinds is a Bengaluru-based performance digital agency that counts among its clients BigBasket, ABOF, ClearTrip, CloudNine Hospitals among others

Bingo makes a neat cut on Bengaluru skywalk
Bingo makes a neat cut on Bengaluru skywalk

By M4G Bureau - August 03, 2017

The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.

‘Mall signages - a perfect growth opportunity for DOOH’
‘Mall signages - a perfect growth opportunity for DOOH’

By M4G Bureau - August 02, 2017

Bill Fordyce, COO, HyperMedia, Dubai spoke on ‘How DOOH can work the magic for media owners & brands’ at OAC 2017.

Laqshya’s wins top award in CSR category for Daikin OOH campaign
Laqshya’s wins top award in CSR category for Daikin OOH campaign

By M4G Bureau - August 02, 2017

The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy

‘A common OOH currency to measure the media is vital’
‘A common OOH currency to measure the media is vital’

By M4G Bureau - August 02, 2017

Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke at length on ‘What it takes to create & launch a common OOH currency – The South African experience’ at OAC 2017.

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