Equitas Bank taps Mark Metro Group OOH assets in Chennai

By M4G Bureau - May 02, 2019

Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.

COMvergence ranks dentsu X as No.1 media agency

By M4G Bureau - May 02, 2019

dentsu X India won 10 major media pitches and retained 11 pitches in 2018

Saint-Gobain appoints Vizeum India as media agency

By M4G Bureau - May 02, 2019

The agency bagged the account following a multi-agency pitch

Danapur Railway Div invites bids for displays

By M4G Bureau - May 02, 2019

This tender has been invited for the display of current train schedules and commercial advertisements on 50:50 time slot sharing basis at the Patna junction for a period of 5 years

Piccadilly lighting up The Planets

By M4G Bureau - April 30, 2019

Dramatic sequences featuring Neptune, Mars and Jupiter will appear on the huge Piccadilly Circus advertising screen

Mumbai Central invites quotes for advertisement displays on hoardings

By M4G Bureau - April 30, 2019

The quotation has been invited for the display of advertisements on hoardings for stations of the Western Railway for a period of 3 months

Bikaner Division of the Railways invites tender for glow sign board & sign boards

By M4G Bureau - April 30, 2019

The tender to be open on May 7th is for 5 stations of the division

No vote, no choice - McDonald’s social campaign

By M4G Bureau - April 29, 2019

The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote

Max goes for the kill with Avengers @ Kids Fest

By M4G Bureau - April 29, 2019

To get closer to its core TG, the brand is bringing in attractions like larger-than-life sized figurines of favourite Avengers such as the Incredible Hulk, Ironman, Thor, Spiderman, Captain America and Thanos

ACEF Global Customer Engagement felicitates OOH agencies

By M4G Bureau - April 29, 2019

This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories

Amol Dighe appointed as CEO of Madison Media Ultra

By M4G Bureau - April 26, 2019

Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies

KEI partners with Rajasthan Royals for IPL branding

By M4G Bureau - April 26, 2019

As part of the contract, the brand will showcase identity via stadium branding

Gideon Adey, Audience Activation Director, Kinetic UK, to address OAC 2019

By M4G Bureau - April 25, 2019

Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision making in OOH buying

It’s now the EC going big on OOH to spread voting awareness

By M4G Bureau - April 24, 2019

The Election Commission leverages transit media such as Delhi Metro and DTC buses to urge citizens to vote

Coca-Cola Company bags exclusive naming rights for indoor multipurpose arena in Dubai

By M4G Bureau - April 23, 2019

Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’