Latest Viewpoints On Out of Home Industry, Policies & Regulations, Brand Focus, Technology Adoption, New Initiatives - Media4growth

Viewpoints

Imagine, Innovate & Grow

Arghya Chakravarty
CEO Times OOH , Times OOH

September 06, 2016

Built to Grow

Pratap Bose
, The Social Street

June 29, 2016

Professionalism must take centre stage

Noomi Mehta
, IOAA

June 23, 2016

"Airports offer us high footfalls and niche clientele both"

Lakshmi Goyal
Head Brand & Marketing , Standard Chartered

June 22, 2016

AdWise Analytics: Increasing transparency in OOH

Amit Taneja
, AdWise

May 23, 2016

"I expect OOH industry to clock 12-13% growth"

Suresh Balakrishna
, Kinetic Worldwide

May 18, 2016

"OOH plays a very important strategic role in our circle campaigns"

Sunita Bangard
, Idea Cellular India

April 22, 2016

Measurement of ROI is difficult in OOH

Deepika Tewari
, Titan Company Limited

April 19, 2016

"OOH is of great help while doing target marketing"

Shuchi Chawla
, OLA

March 14, 2016

"Creative campaigns act as catalysts to break the bottleneck"

Vedanarayanan Vedantham
, Simplilearn

March 10, 2016

OOH SOLUTIONS

75Media launches bespoke software Ask BOB for OOH campaign planning

Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market

Next Stop: Innovation! Elevating bus shelters with LED display technology

Gallery

‘Let’s create an empathetic space for women’

‘It won’t just be a man’s world anymore’

‘We're actively exploring acquisitions and working to increase our inventory’