Thursday, April 25, 2024

Advertisement

Viewpoints

‘If planned well, OOH delivers big impact’
‘If planned well, OOH delivers big impact’

Ashish Jajoo
VP & Brand Head – Innerwear Business, ABFRL

October 05, 2017

“Interactive OOH will provide more storytelling opportunities’
“Interactive OOH will provide more storytelling opportunities’

Randhir Kumar
Marketing (Dairy Products), Mother Dairy Fruit & Vegetable Pvt. Ltd.

October 02, 2017

‘OOH industry needs to focus upon consolidation, professionalism & transparency’
‘OOH industry needs to focus upon consolidation, professionalism & transparency’

Ashish Bhasin
Ashish Bhasin, Chairman & CEO - South Asia, Dentsu Aegis Network

October 01, 2017

‘Innovative formats attracting more ad spends’
‘Innovative formats attracting more ad spends’

Anita Nayyar
CEO-India & South Asia, Havas Media Group

September 28, 2017

‘We are definitely in support of Digital OOH media’
‘We are definitely in support of Digital OOH media’

Prem Sankar Jha
Deputy Commissioner, SDMC

September 27, 2017

‘An SOP culture is a must  for OOH’
‘An SOP culture is a must for OOH’

Soumitra Bhattacharya
CEO, Madison OOH

September 26, 2017

‘Media planning agencies have to be media neutral’
‘Media planning agencies have to be media neutral’

Nabendu Bhattacharya
CEO & MD, Milestone Brandcom

September 25, 2017

‘OOH has everything going for it’
‘OOH has everything going for it’

Amarjeet Hudda
COO, Laqshya Solutions

September 23, 2017

‘Keep the ‘wow’ factor alive’
‘Keep the ‘wow’ factor alive’

Vivek Lakhwara
President, Rapport Outdoor Limited

September 22, 2017

‘OOH metrics should be comparable to what other channels are using’
‘OOH metrics should be comparable to what other channels are using’

Kym Frank
CEO, Geopath

September 08, 2017

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement