September 27, 2019
PNB takes train wrap branding for long term
In association with Evergreen Media, the brand has wrapped single rack train running all 7 days
September 27, 2019
Uber’s new campaign all set for 360 degree launch
The brand’s new 360 campaign will be live across all formats
September 27, 2019
Canon Cameras new OOH campaign to inspire Young People ‘To Do Great’
The campaign consisting of film, print, and OOH, is conceived by Dentsu One
September 17, 2019
ALT Balaji brings Mission Mangal alive
The motorized rocket innovation charms masses to binge watch the new series
September 16, 2019
Tissot rolls-out an innovative cinema campaign in collaboration with Khushi Advertising Ideas Pvt. Ltd.
Brand reinstates its authority as timekeepers with a social message for the audience
September 11, 2019
Taproot Dentsu crafts OOH campaign for shaze’s Hosting Collection
The decade-old company known for its figurines and jewellery, will be seeing a revamp in its product offering with this launch
September 09, 2019
‘Business & civic bodies must work together’: Prem Shankar Jha
Prem Shankar Jha, Dy. Commissioner, South Delhi Municipal Corporation (SDMC), spoke on the need for local governance and OOH to work together at the 15th Outdoor Advertising Convention (OAC) held in Mumbai on July 26th and 27th
September 07, 2019
Brush up for ‘The Quintessential OOH Quiz’ at OAC 2019
The quiz will be conducted by Rachana Lokhande
September 07, 2019
‘Don’t sell space, Sell idea’: Raj Kamble
Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019
September 03, 2019
‘Urbanization is a huge benefit for the OOH industry’
Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019
September 03, 2019
The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi
The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers
September 03, 2019
‘10K-cr valuation for OOH industry is close reality’: Alok Jalan
Alok Jalan along with Sai Nagesh gives hope to the OOH industry with their study of the development trajectory
September 03, 2019
'OOH+D2C+Digital will be more compelling’ says EY’s Ashish Pherwani
Ashish Pherwani Partner – Media and Entertainment, EY India talks about the media trends that the course for the future of OOH industry
August 30, 2019
Indian OOH industry must take lead in Programmatic, urges Mathew Dearden
Independent Global OOH Consultant urged the Indian OOH industry to lead in matters that have been missing in the DOOH space worldwide
August 29, 2019
Executed by Signpost India, the Air Asia campaign enhances Bengaluru street furniture
Signpost India has executed the promotional campaign for Air Asia in the Central Business Districts of Bengaluru
August 28, 2019
'OOH to become increasingly important for OTT category': Tarun Katial
Outdoor is not anymore about only advertising, it’s about customer acquisition
August 28, 2019
‘Data and tech oriented OOH advertising growing in Asia’: Srikanth Ramachandran
Srikanth Ramachandran addressed OAC 2019 by highlighting the benefits of data driven OOH campaigns
August 28, 2019
‘The DOOH boom is here. Sink or swim’: Remi Roques
Remi drives and implements the strategy for Ayuda Media Systems, by developing new opportunities, onboarding clients on the Ayuda software and attracting and retaining top talent
August 26, 2019
Cornado makes a crunchy presence in Ahmedabad
Fabricated by Raj Roshan, the innovative Cornado campaign makes a hard to miss presence in prime locations
August 14, 2019
This I-Day let’s take a pledge to make OOH green
All it takes is to look at the green options with greater intent
August 13, 2019
Vivo Smartphone taps millennials with TagTalk
The DOOH campaign is live in over 200 leading pubs and cafe's across Delhi, Gurugram, Mumbai, Pune and Bengaluru.
August 06, 2019
New digital display array calls out to travellers at Mumbai Airport
Already installed, the new digital display array is a powerful medium for brand storytelling
August 05, 2019
How JK Tyre & Industries ran truck branding to promote new commercial vehicle
Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India
May 30, 2019
Fido Dido walks into our lives once again
7Up reintroduces their lively ambassador, Fido Dido in their latest DOOH campaigns
