Kaushik Shah, Chairman and Founder, Kaushik Outdoors to address Gujarat Talks OOH on April 23 in Ahmedabad

In OOH News By Sakshi Sanghavi - April 18, 2024

Kaushik comes with over 24 experience in the outdoor advertising industry in Gujarat

Nashik OOH industry body sets exemplary standard for self-regulation

In OOH News By Sakshi Sanghavi - April 12, 2024

The Nashik Outdoor Advertising Welfare Association fought as one to coerce the city’s municipal body to end serious deviations in the outdoor advertising contract awarded to a single operator, and is now on the war-path to ensure the parties responsible for the malpractices are brought to book

‘Data-driven strategies are defining how OOH is planned, executed & evaluated’

In OOH News By Rajiv Raghunath - March 18, 2024

Embracing the era of data-driven insights, Bruce Burgess, Director, IRL Consulting unveils ground-breaking strategies that are set to redefine the landscape of outdoor advertising

Santosh Padhi ‘Paddy’ to Chair Jury of OOH Advertising Awards 2024

In OOH News By M4G Bureau - March 07, 2024

The 18th edition of OOH Advertising Awards, formerly known as the Outdoor Advertising Awards, is designed to celebrate the most outstanding works executed in the period April 1, 2023 to March 31, 2024

StreetMetrics in partnership with Gateway Outdoor Advertising to bolster transit ad measurement

In OOH Solutions By M4G Bureau - February 13, 2024

Gateway selects StreetMetrics’ solution to enhance its transit advertising measurement

‘Common currency is central to business growth’

In OOH News By Amrit Mishra - February 06, 2024

Praveen Vadhera, CEO of IOAA, charts the path to a prosperous future for outdoor advertising with adoption of a common currency

IOAA CEO Praveen Vadhera to speak at 2nd South India Talks OOH conference

In OOH News By M4G Bureau - January 31, 2024

The session theme -- ‘The Future is Yet in Your Power: Embracing Technology, Embracing Data’

NEXT Advertising Solutions is Associate Sponsor of 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 18, 2024

NEXT Advertising Solutions, a joint venture of Skyrams Outdoor Advertising India Private Limited and Laqshya Media Ltd, is the only authorised media house for bus shelter shelters in Chennai.

Avinashi Outdoor Advertising takes up sponsorship of Cocktail & Dinner at 2nd South India Talks OOH conference

In OOH News By M4G Bureau - January 05, 2024

The OOH firm’s leadership views the conference as a strong platform for building industry collaborations for leveraging the new growth opportunities.

Vaseline shines bright with ‘Cocoa Glow’ campaign in Mumbai

In Campaigns By M4G Bureau - December 01, 2023

The brand says aloud ‘This Winter Don’t Hide The Glow’