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2nd Gujarat Talks OOH Conference inaugurated, knowledge sessions underway
In OOH News By M4G Bureau - April 23, 2024
Key figures from industry initiate the event, paving the way for discussions on the state's outdoor advertising progress.
Everyday Plastic and Greenpeace UK unveil nationwide OOH campaign tackling UK plastic consumption
In Digital OOH By M4G Bureau - April 23, 2024
The campaign forms part of Ocean Outdoor’s annual Drops In the Ocean programme
Myntra's CGI spectacle: sneaker sensation takes Mumbai by Storm
In Campaigns By Sakshi Sanghavi - April 23, 2024
The campaign was executed around Bandra Worli Sea-link
Abhijit Sengupta, CEO, OAP Mediatech to model brand panel discussion at Gujarat Talks OOH today
In OOH News By Sakshi Sanghavi - April 23, 2024
The session will highlight the importance of national brands spending on OOH in Gujarat
Shravil Shridhar, Md, A. Shridhar Group joins the brand panel discussion at Gujarat Talks OOH
In OOH News By Sakshi Sanghavi - April 23, 2024
Shravil will be sharing his insights on how OOH can be leveraged for gaining maximum reach with target consumers
‘A more liberal ad regime need of the hour for Delhi OOH’
In Viewpoints By M4G Bureau - April 22, 2024
Shailender Luthra, Executive Director, Brite Neon Signs vehemently asserts that regulatory issues have negatively impacted flow of business to the Delhi OOH market
‘Gujarat beeps louder on the radar of national brands’
In Viewpoints By M4G Bureau - April 22, 2024
Amarjeet Singh Hudda, COO, Laqshya Media talks about expansive scope in Gujarat’s markets for OOH and how the major cities of the state are helping to facilitate it
Udgam Consultancy CEO Manan Choksi, to share his perspectives on getting best outcomes from OOH advertising
In OOH News By Sakshi Sanghavi - April 22, 2024
Manan will join a panel discussion on ‘What will it take for OOH to deliver great campaign outcomes?’, chaired by Abhijit Sengupta, CEO, OAP Mediatech
Varun Agrawal, National Head - Key accounts, Unilumin to throw light on making the right choice of digital display solutions
In OOH News By Sakshi Sanghavi - April 20, 2024
Varun will share his viewpoints on price vs quality equation in the choice of digital display solutions, and other insights related to the subject
Rajkot outdoor exudes a busy look with diverse brands straddling the OOH canvas
In Campaigns By Sakshi Sanghavi - April 20, 2024
Both national and regional brands occupy vantage positions on the city’s OOH landscape