Results For "advertising"
1742 News Found
UK’s Global inks 10-yr deal with BT, set to turn legacy payphones into digital units
In OOH News By M4G Bureau - March 29, 2024
Global will also continue to represent BT’s street furniture advertising sales for the next decade
OAA 2024 contest will be open for entries from April 1, new award categories introduced
In OOH News By M4G Bureau - March 28, 2024
Entries to be submitted online latest by May 15
Madison Media, Wavemaker India lead OOH victories at EMVIES 2024
In OOH News By Sakshi Sanghavi - March 27, 2024
The esteemed event gathered industry leaders and creatives to celebrate advertising excellence on March 22
OOH clocks 2.1% growth in US, DOOH key growth driver: OAAA
In OOH News By M4G Bureau - March 21, 2024
65% of top 100 OOH advertisers increased their OOH spend from 2022
Ocean Outdoor adds Europe’s largest digital ceiling to its DOOH portfolio
In Digital OOH By Rajiv Raghunath - March 20, 2024
The media is a vast 1,000m² digital ceiling screen which spans the three internal streets and the central courtyard. This new advertising opportunity is available to one brand a month on a solus basis.
‘Creativity holds the potential to elevate OOH advertising campaigns’
In Viewpoints By M4G Bureau - March 20, 2024
However, many a time the scope of creativity is circumscribed by impediments like clients’ budgetary constraints, regulatory restrictions & long approval processes, says Zubin Jokhi, Creative Director, OAP India
Aurangabad-based Media House Group bags rights for advertising on 100 city buses
In OOH News By Sakshi Sanghavi - March 19, 2024
The rights have been secured for a 5-year period
Srishti Group forays into corporate park branding, bags 3-yr ad rights at TIDEL Park Coimbatore
In OOH News By M4G Bureau - March 19, 2024
The advertising formats are diverse, from static and digital screen displays to experiential marketing activities.
‘Data-driven strategies are defining how OOH is planned, executed & evaluated’
In OOH News By Rajiv Raghunath - March 18, 2024
Embracing the era of data-driven insights, Bruce Burgess, Director, IRL Consulting unveils ground-breaking strategies that are set to redefine the landscape of outdoor advertising
‘The future of OOH will be illuminated with the light of innovation’
In Viewpoints By M4G Bureau - March 18, 2024
In an exclusive interview with Media4Growth, Emraan Kureshi, Founder and MD of Active Media Innovations, discusses the imperative shift towards innovative, disruptive OOH advertising, the relevance of an industry platform like DDX Asia and more…