It would be business usual for OOH as MCD unifies, some short-term challenges notwithstanding

In OOH News By Rajiv Raghunath - April 07, 2022

Industry leaders believe the unification will likely lead to a consistent ad policy regime across all areas that were hitherto under 3 different civic bodies

Punjab ad policy amended to spur revenue growth

In OOH News By M4G Bureau - July 12, 2021

Contract tenures reduced, 2 tenders permitted in larger cities.

MHOA concerned over proposed 10% hike in license fee in draft BMC ad policy

In OOH News By Pray Jani - March 16, 2020

Acknowledges move to promote DOOH media, solar lighting of assets

BMC greenlights new ad policy, seeks state govt nod

In OOH News By Pray Jani - March 12, 2020

The new policy focuses on de-cluttering the skyline, promotes DOOH, eco-friendly practices

MCGM bullish on DOOH but no clarity on traffic deptt permissions

In OOH News By M4G Bureau - November 15, 2019

Even as the industry expectantly waits for the release of the new MCGM ad policy, it is not clear if DOOH media will get the traffic deptt’s nod all too easily

MCGM new draft ad policy in a limbo still

In OOH News By Pray Jani - August 28, 2019

The draft policy is being internally discussed, but no headway yet on finalisation of the draft provisions

MCGM will introduce a business-friendly ad policy: Anand Laxman Wagaralkar

In OOH News By Pray Jani - July 09, 2019

MCGM Joint Municipal Commissioner (Special) will hold meetings with the MHOA and the corporators to discuss their suggestions on DOOH

Goa’s uniform hoarding policy gets into planning stage

In OOH News By Pray Jani - July 03, 2019

Next statement regarding the policy expected to be released after July 10th

Goa OOH set for new regulatory policies

In OOH News By Pray Jani - June 28, 2019

Media owners in the state meanwhile find little merit in the government’s announcement of uniform OOH policy

Printers in Mumbai hopeful despite DOOH

In OOH News By Pray Jani - June 21, 2019

Even if DOOH replaces static media in Mumbai, there will be enough scope for digital wide format printing, say printers