Results For "UTS"
147 News Found
‘We’re working with some of the largest brands in APAC region’
In Viewpoints By Rajiv Raghunath - August 08, 2023
Melanie Lindquist, Managing Director – Asia Pacific, Talon says the agency is successfully working with global clients to help educate them on the complexities of OOH buying, planning and implementation in the APAC region. Talon also has clients in India looking for OOH campaign support outside of India. Edited excerpts of the interview with Rajiv Raghunath
Vodafone celebrates Best in London Network Award with showstopping OOH wrap of Marble Arch
In OOH News By M4G Bureau - August 03, 2023
Vodafone becomes first brand to take OOH spot on new Marble Arch advertising sleeve
Chandrika soaps launches state-wide campaign in Maharashtra
In Campaigns By M4G Bureau - July 26, 2023
The brand aims to widen its consumer base outside it’s home base of Kerala.
I&B Ministry cracks down on outdoor advertising of online betting platforms
In OOH News By M4G Bureau - May 03, 2023
Advisory issued to states, UTs
‘Our Machine Learning & AI powered DSP delivers best RoI to brands’
In Viewpoints By Rajiv Raghunath - April 17, 2023
Ben Elliott, Director - Advanced TV & DOOH of Toronto-based StackAdapt states that the platform was built from the beginning with AI as the brains which puts the company at a distinct advantage over other programmatic platforms. Edited excerpts of the interview with Rajiv Raghunath.
‘If you get the right people on board, the payback is very quick’
In Viewpoints By Rajiv Raghunath - December 26, 2022
Consultant, Advisor & Board Member, Sunder Hemrajani, former Managing Director of Times OOH, asserts that OOH organisations must continuously evolve and get talent from outside the industry. Edited excerpts of the interview with Rajiv Raghunath.
MTV India collaborates with Mooz Graffiti to portray football titans at youth hub in Mumbai
In Campaigns By M4G Bureau - December 14, 2022
The artwork pays homage to the legends in the backdrop of the ongoing FIFA World Cup 2022 in Qatar.
Clear Channel Singapore expands pOOH offering with Broadsign SSP
In Digital OOH By M4G Bureau - December 01, 2022
OutSmart Pro, Clear Channel Singapore’s programmatic solution will now offer advertisers a way to buy DOOH inventory programmatically through the Broadsign Reach SSP, with Clear Channel Singapore becoming the inaugural OOH partner in Singapore.
GDX Studios puts the clock back to 1985 for ‘Quantum Leap’ promotion
In Campaigns By M4G Bureau - September 21, 2022
Fans leapt back 37 years to 1985 and enjoyed rolled back gas priced at $0.91 per gallon
Media Specialists Association of The Philippines & Moving Walls launch ‘Video Outside Playbook’ for marketers
In OOH News By Rajiv Raghunath - June 14, 2022
This playbook is a step-by-step guide to building a successful video outside campaign in the real world and help marketers and advertisers learn how to leverage non-intrusive, brand-safe, and measurable advertising on physical screens.