Saturday, January 19, 2019

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Results For "This-Year"

37 News Found

OOH the only traditional medium to grow in 2018, says MAGNA report
OOH the only traditional medium to grow in 2018, says MAGNA report

In Research By M4G Bureau - December 07, 2018

The MAGNA report on global advertising market trends says that DOOH NAR grew by +16% this year to reach $5.7 billion

Group M report ranks India as 3rd largest contributor in advertising
Group M report ranks India as 3rd largest contributor in advertising

In Research By M4G Bureau - December 05, 2018

Cinema & outdoor to continue to grow in the country as technology adoption improves ad visibility

UK’s OOH revenues up 7.3%  at £300 million
UK’s OOH revenues up 7.3% at £300 million

In Research By M4G Bureau - November 17, 2018

For the first time this year, digital revenues account for 50% of total OOH revenues

SDMC Dy. Commissioner Prem Shankar Jha to address OAC 2018
SDMC Dy. Commissioner Prem Shankar Jha to address OAC 2018

In OOH News By M4G Bureau - June 04, 2018

Prem Shankar Jha will be speaking on the theme of ‘How OOH can transform the urban landscape’ at the 14th Outdoor Advertising Convention (OAC) which will be organised at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai during July 27-28 this year

NGC Photo Ark initiative campaigns for endangered species
NGC Photo Ark initiative campaigns for endangered species

In Gallery By - May 24, 2018

IOAA, with the help of Zenith OOH, brings the worldwide campaign to India to drive the attention of the masses towards endangered species. This year, the Endangered Species Day breaks boundaries through a worldwide OOH campaign

Carrier AC assures chilled summer this year
Carrier AC assures chilled summer this year

In Campaigns By M4G Bureau - May 21, 2018

Handled by Platinum agency, the campaign stands out with its catchy innovation and tactical media planning

Ogilvy Bangalore wins the communication mandate for Chumbak in India
Ogilvy Bangalore wins the communication mandate for Chumbak in India

In OOH News By M4G Bureau - April 30, 2018

The first campaign is expected to be out during Diwali season this year

GroupM forecasts 13% growth in adex in 2018
GroupM forecasts 13% growth in adex in 2018

In Research By M4G Bureau - February 14, 2018

OOH adex is expected to increase from an estimated Rs 2,842 in 2017 to Rs 3,389 in 2018, which will be a healthy 15% growth YoY

Irish start-up Solar AdTek brightens OOH solar lighting prospects
Irish start-up Solar AdTek brightens OOH solar lighting prospects

In OOH Solutions By M4G Bureau - January 09, 2018

The company has set up solar lighting systems in Ireland and France and will be foraying into the UK, Italy, Dubai and Belgium markets this year; to supply 1,300 sets of LED lights for use in advertising signs in UK motorway service stations and 600 for use in rail and bus stations in Ireland

DMRC begins Noida – Greater Noida corridor trail run with new OOH opportunities
DMRC begins Noida – Greater Noida corridor trail run with new OOH opportunities

In OOH News By Bhawana Anand - January 04, 2018

The new coaches will have LED backlit LCD/TFT displays which will have videos playing inside trains; the line is expected to begin in 2018 this year

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